Why whould you need professional translation services? Customers who can’t read about your product or service in their language are six times less likely to buy from you. To increase global sales, the Common Sense Advisory research firm has one suggestion: translate into more languages. This is the conclusion of the translation industry think tank…
DetailsNative Canadian languages among the most diverse – and most endangered – on the planet Every 14 days another language dies. Most are languages we have never heard of, in faraway lands. But some are closer than we may think, like native Canadian languages. National Geographic and the Living Tongues Institute for Endangered Languages have…
DetailsTranslation practices: where do you stand? Progressive companies today know that translation is not a cost center but a profit center, fueling international growth, customer satisfaction and profitability. So, how do your translation and localization processes stack up against global best translation practices? Take our quiz by indicating which option applies best to your company,…
DetailsLanguages facing extinction: the current situation Recently I wrote about my surprising discovery that there are dozens of languages facing extinction in my home province of British Columbia, in Canada. But Canada is not unique in terms of the number of languages threatened with extinction. Across the globe a language dies every 14 days. According…
DetailsInterview with Anne Sabbatorsi, executive in charge of RFPs for GTM Sud, a subsidiary of the Vinci Group How is translation strategic for you? As part of the executive team of GTM Sud, I manage the administration of RFPs (Requests for Proposals), which are systematically translated. Rather than write them directly in English, we prefer…
DetailsWhat are the 2014 top languages to watch out for? When defining your global content strategy, how do you decide what languages to prioritize? What are the 2014 top languages to watch out for? Meaning, which languages were most used in 2013? Two reports, one by Lexcelera and one by the Common Sense Advisory, an…
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